The SEO landscape is always in a state of flux, but we may be on the verge of an unusually radical algorithm change from Google with the implementation of Authorship and Author Rank. The focus is beginning to shift to who wrote a piece of content rather than where it’s posted and how optimized the keywords are. This is an important distinction, once the Authorship system is in full swing search results from Google will heavily favor sites with Authorship enabled and content written by experienced authors with authority in their industry. Continue reading
Social signals are a big part of SEO and establishing authority for a website, but it’s difficult for newbies to reap the benefits of them because the likes and +1′s are coming in at a trickle. A great way to kick start social activity on your site is to get some artificial social signals showing, in other words people are more likely to click Like if they see that you already have a few Likes as opposed to if you had none. Luckily there are many ways to bulk up your initial social numbers, some of which are free.
I recently stumbled across a social media exchange network called Reloader.me. The idea is very similar to Twiends- you can follow, like, and +1 other people’s pages to get credit, and then that credit can be used to get the same things for your own pages from other members (you decide the cost per click, not the provider). You can also just purchase credit and buy social interactions outright, but the appeal of this site is more for beginners who don’t have a big budget for this sort of thing.
The reason this is superior to service providers on places like Fiverr who offer a certain amount of likes/followers for money is that these appear much more natural and often people use their real profiles on Reloader.me instead of robots (it’s recommended that you make separate accounts to dish out likes/+1′s). It’s also a very fast and streamlined process, you don’t need to actually visit people’s pages individually because Reloader.me puts all the buttons on one page so you can just click away, like this:
Overall, Reloader.me is looking to be a promising method for beginners to jump start social activity on their site without spending any money.
Just remember, fake likes and followers won’t do you any good on their own- the idea is to use their perceived value to entice people to organically engage your site socially.
Learning how to write SEO articles can seem daunting for someone without experience in internet marketing, but rest assured- using keywords in your articles is really quite simple.
One of the most important factors when it comes to ranking a web page for a certain search term is how often a certain keyword is used throughout the article. This is why requests for SEO articles are so common for freelancers and web writers, they are essential to driving traffic and ranking in search engines. This concise guide will show you how to write SEO articles with keywords in just a few simple steps.
Before we get into those steps, you should be introduced to the concept of keyword density. The amount of times a keyword gets mentioned in a particular page determines how optimized that page is for the search engines. You usually want to keep this at %1, which means you want to mention the keyword about once every 100 words.
1. Use the keyword for research
We’re going to assume that the preliminary stages of keyword research have already been done and that your chosen keyword is targeting a viable market. That said, in order to rank for this keyword, you should search for it on Google to A: check your competition and B: see what everyone else is writing about. Try to out-do all of these pages in every way you can, and use them as resources to your advantage.
2. Use the keyword in the headline/title and description
One of the most important places you can put keywords is in the title or headline of your article. Try to use it verbatim (or close to it) and make it flow naturally, write a title people would want to click on. For example, if your keyword is “Blue Widgets” you may want to have a title like “How to Use Blue Widgets” or “Blue Widgets vs. Red Widgets”, something along those lines.
3. Use subheadings and organize your article
You should always use subheadings when you write for the web. You can do this by using <h3> tags (or the equivalent in your WYSIWYG editor). This helps keep your thoughts organized and much easier to read, and it also provides a great place to put your keywords. Search engines pay special attention to anything placed in header tags, so try to sneak your keyword into a subheading if it sounds natural.
4. Write the article naturally
The problem with most SEO articles is that the flow and voice of the article gets lost behind the writer or company’s objective to increase search engine page rankings. To avoid writing articles that sound forced, fake or in common writers slang appear to be “stuffed,” first write your article without the purposely including keyword or keyword phrases. Only after it’s complete, go back and up the density a tad by adding new sentences and playing around with your wording.
5. Check for keyword density.
In order to successfully write a keyword rich article, the article should be dense or filled with the keywords or keyword phrases. On average an SEO article should have a keyword density of at least 1% (once every 100 words). To figure out the keyword density of an article, multiply the number of times your keyword or keyword phrases appear in your article, divide that number by the word count of the article, and then carry the decimal over to the right twice. Be sure to include any times you write the keyword in title or header tags as well- those are just as important as in-content keywords.
You now know how to write SEO articles!
Some website owners prefer to have different keyword densities or even multiple keywords, but the basic principles still apply. If you follow the steps and just keep your keyword in mind as you write, you’ll know how to write SEO articles with keywords in no time at all.